Saturday 15 March 2014

The 4 E's of Experience Design

1) Entertainment experiences: are passively absorbed by people via their senses e.g while viewing a performance, watching T.V, listening to music, or reading for pleasure.

2) Educational experiences: involve active participation of the individual who absorbs the events as they unfold. Active engagement is essential to effectively transfer knowledge and information through an educational event.

3)Escapist Experience: offer much deeper immersion for an individual. The person part taking is such an experience becomes completely immersed, actively involved and wants to do activities.

4)Aesthetic (esthetic) experience- on the other hand, immerse the participants in the event or the environment, but do not engage the individuals actively. A person part taking in aesthetic experiences just wants to be- absorb the experience and leave the environment untouched

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